AFTER THE CRASH
The Emergence of the Rainbow Economy
by Guy Dauncey
Greenprint, 1987
Updated 3rd Edition, 1996
ISBN 1-85425-082-6
Introduction by Hazel Henderson
In the third edition of this positive and inspiring book, Guy Dauncey traces the emergence of a sustainable, community-based economy from Vancouver to Glasgow, from Connemara (Ireland) to Esperance (Australia), from Mondragon (Spain) to Bangladesh.
While corporate globalization attempts to force the world into its "one size fits all" version of McCapitalism, people in communities and businesses around the world are working to build a different economy, based on a rainbow spectrum of values:
* Purple, for spiritual values
* Dark blue, for planetary values
* Pale blue, for economic values
* Green, for environmental values
* Yellow, for values of personal creativity
* Orange, for local community values
* Red, for social values
“I have read the whole of After the Crash: The Emergence of the Rainbow Economy, and I am very impressed. The creativity that produced the ideas you set forth is wonderful, and the many examples of successful attempts to use these ideas are key. Notwithstanding my personal involvement with profit maximization economics throughout my professional career, I readily agree that it is time for a change."
- Roger Beck, economist, University of Chicago. Taught for 25 years in the School of Business at the University of Alberta.
"An enthusiastic and optimistic book about an alternative approach to our lives. Bursting with facts about lifestyle experiments, ranging from neighbourhood green currencies to business management and global strategies. It makes you feel good just to read about it."
- Sunday Times, UK
"More than any book I've seen, it is a systematic, holistic treatment of the emerging new economy, ranging effortlessly from lifestyles to community currency systems, from personal creativity to local self-reliance strategies, from the concept of ecologically sustainable development to hopeful trends in business and finance."
- Mark Satin, New Options, USA
"I cannot remember a book packed so full of relevant factual information which was such an easy and enjoyable read."
- Voluntary Voice, UK
Table of Contents
Chapter 1 The Coming Storm. Crises in the world economy, the banking system, the planetary ecosystem and in our local communities.
Chapter 2 What is Happening? The historical and evolutionary background.
Chapter 3 The Emerging Rainbow Economy. Seven core values of the emerging economy.
Chapter 4 A Harbour in a Storm. The LETSystem community currency.
Chapter 5 Our Emerging Potential. Personal empowerment, fulfilment, encouragement, life-planning and worksharing.
Chapter 6 Awakening A Community's Resourcefulness. Practical success stories of community economic development from Liverpool, British Columbia, California, Ireland, Cape Breton, Australia, Scotland & New Zealand. Future workshops, community development corporations.
Chapter 7 The Building of a Community Economy. 20 steps to build a strong, locally self-reliant economy. Examples from Australia, co-op development, women's enterprise, Yorkshire, Briarpatch Network, Mondragon, Rocky Mountain Institute.
Chapter 8 The Transformation of Business. Practical examples of businesses moving from a shareholder to a stakeholder value system embracing employees, the local community and the environment, as well as shareholders.
Chapter 9 New Finance for a New World. The transformation of banking and investment. Credit unions, community development loan funds, socially responsible investment, pension and insurance funds, local community banking, Chicago's South Shore Bank, community loan guarantee funds, Women's World Banking, Grameen Bank, community ownership, community land trusts.
Chapter 10 With Nature, not Against Her. Energy, resource conservation, agriculture, the greening of cities, transportation, strategies for a sustainable future.
Chapter 11 The Evolution of Community Democracy. Six steps to a participative future. Decentralization, from administrators to animateurs, integrated community budgeting, integrated policy making, transpolitical action.
Chapter 12 Global Evolution. Countries taking the lead, military expenditures, third world debt issues, integrated global responses.
Chapter 13 (NEW) Seven Years On. Community currencies, jobless growth, worksharing, the growing underclass, updates on initiatives in the 2nd edition, mainstreaming the rainbow economy.
Chapter 14 (NEW) Building an Eco-Sustainable Earth Economy. Understanding the dilemma, closing the loop, greening every business, Green Plans, reducing C02 emissions, worksharing, community trusts, expanding local food production, new technologies, community investment, ecological taxation, watershed stewardship councils, containing the global corporations, building an eco-sustainable world economy, living simply and devoting our time to change. The power of love.
Resources and Opportunities in the Rainbow Economy. References, Index.
